You don't get a strategy deck.
You get a system.
Five Deliverables
01: Buyer Psychology Map
The exact psychological levers that move your ICP from awareness to action, risk, urgency, status, control, trust. Not demographics. The actual decision triggers your messaging has been missing.
02: Channel Focus Plan
1 Core + 2 Accelerators
Stop spreading thin across multiple channels that produce nothing. We identify the one channel where your buyers actually make decisions , and two that amplify it. No trends. No guesswork. Built for your specific market.
03: Positioning & Messaging
Exact copy structures matched to how your buyers think and decide. The difference between content that gets ignored and content that moves buyers to act. Built to be used by your team, not filed away.
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04: Campaign Briefs
Ready-to-run campaign briefs for your team. Not a strategy overview. Actionable from day one , each brief specifies the channel, the audience trigger, the message angle, and the conversion goal.
05: Step-by-Step Execution
A high-level operating plan that your team runs every week without Demand Matrix holding their hand. Priorities, experiments, review cadence, all mapped out and ready to execute the Monday after delivery.
No discovery rabbit holes. No scope creep. Every week has a clear output, and by week six, your system is built, documented, and ready to run.
Six weeks. One product. Total focus.
The Timeline
Week 1
Diagnostic Deep Dive
Map your buyers, audit current channels, and identify every conversion leak in the funnel.
Week 2
Buyer Psychology Build
Build the full psychographic profile of your ICP, decision triggers, fears, and belief gaps.
Week 3
Channel Strategy
Select 1 Core Channel + 2 Accelerators based on where your buyers actually make decisions.
Week 4
Positioning & Messaging
Map your buyers, audit current channels, and identify every conversion leak in the funnel.
Week 5
Campaign Build
Develop campaign briefs and the weekly execution plan, scoped to your team's capacity.
Week 6
Delivery & Handoff
Full system delivered. Sprint Fit Call to walk through everything, your team executes from day one.
Is this right for you?
Built for one type of company. Deliberately.
The Sprint works because it's focused. That means it's not for everyone,
and we'd rather tell you that upfront than waste your time on a call that isn't a fit.
This is for you if...
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Your pipeline drops the moment you pause spending.
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Your team is spread across too many channels with inconsistent results
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You want focus and a clear system, not a 200-page strategy deck.
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You're ready to move in the next 30–60 days
This is NOT for you if...
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You're pre-revenue or still defining your ICP.
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You sell consulting services to other companies.
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You want a retainer from day one without proving the system first.
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You're looking for someone to run your marketing for you.
Investment
Starting from
$15,000 per product.
Engagements are scoped per product. Multi-product companies may run multiple Sprints. Final pricing is confirmed on the Sprint Fit Call after reviewing your Diagnostic, never before.
No pressure. If it's not a fit, you'll still leave with clarity on your #1 bottleneck.
What happens after you run the Diagnostic
Human review. A clear path forward, whether you work with us or not.
03
30-minute Sprint Fit Call
Pinpoint your #1 bottleneck. No obligation.
02
We review it
Human review + Quick findings snapshots.
01
Run the Diagnostic
7 minutes of your times and channels, conversion, messaging - all benchmarked. Email required to view results.
05
Sprint Kickoff
Sprint kickoff: access checklist + stakeholder alignment.
04
Scope + Start
If it’s a fit: you get a short scope + timeline + start date.
No Pressure. If it's not a fit, you will still leave with clarity.